Founded in 2001, Media Kitchen is a global full-service media planning and buying agency. We plan and buy all forms of media including online and offline video, audio, print, out-of-home and digital – including programmatic, mobile, search and social. In order to protect our client’s investments we’ve developed an expertise helping clients build customized and transparent ad-tech stacks.
Leading brands in this tech-driven, customer-centric, data-obsessed world choose Media Kitchen because they need an agency that’s digital at its core with innovative approaches to targeting, creativity and collaboration.
Media Kitchen’s success comes from its core belief that the most powerful solutions come from data-informed insights. Rather than blasting messages at uninterested, irrelevant audiences, we harvest current intent-based customer signals before seeking to generate new demand. We call this approach Signal Planning, and to optimize this, we customize tech stacks to help our clients mine insights and manage investments.
Some of our recent accolades include: MediaPost Search (Programmatic) Agency of the Year 2014, MediaPost Mobile Agency of the Year 2015 & 2016, MediaPost Social Agency of the Year 2017.
92% of Glassdoor reviewers would recommend the agency to a job-hunting friend, 96% approve of the CEO and people that work at Media Kitchen are happy, learning and proud. Not many agencies can claim a happy and contented workforce, and we all know that happy workers lead to better thinking and better output.
Alfred Smart Locks
Analog Devices (ADI)
Canadian Women’s Foundation
Confidential Financial Services Client
Ivy Charging Networks
Marshfield Clinic Health System
Ontario Power Generation
Security Health Plan
Societe de Transport Laval
Together We Stand
Time and time again, we hear all agencies look the same, with similar processes, just different names. So, what makes us special?
Quite simply, it’s our culture and our people.
3 key ingredients enhance our culture:
1. Our hiring philosophy
To work at Media Kitchen, you have to be two things — Great and nice. This may sound absurdly simple, but trust us, a lot of rigor goes into ensuring this is true. When we look at a prospective new “chef,” we score them on specific skills and personality traits uncovered through multiple interviews and exercises that prove they have the right experience and are the right fit. But, the rigor doesn’t end once they cross our threshold. We encourage ambition and innovation, foster ownership of client relationships, bolster team camaraderie and heavily invest in numerous educational programs. Lastly, while great work is paramount, if we’re not having fun, what’s the point. We genuinely enjoy our work, but we strongly believe in a healthy work-life balance.
2. Our approach to collaboration
We may be “chefs,” not scientists, but, we still subscribe to the formula e=(mc)2. This means the most compelling brand (e)xperiences occur when (m)edia and (c)reative work together. Creative and media too often work in silos. As a media agency born from a creative ad agency, we bring these disciplines together everyday, co-locating with a creative agency in every single one of our offices. In fact, more than 50% of our accounts worldwide are shared with our neighboring creative partners. Our collaborative nature also expands well beyond our walls. We partner closely with agencies across holding companies, clients’ internal teams, independent entities, tech partners, publishers and more. No matter the partner, together we prioritize the development of a single brief, and when creative needs to be refreshed, we collaborate to ensure we continue to deliver exponentially greater results.
All great relationships are built on trust, and the strongest partnerships are a product of transparency. We don’t mark up ad tech or media, and we clearly identify dedicated client teams often engaged on a retainer basis. We also practice committed speaking. This means we avoid ambiguous phrases like “we should” and “we could,” and we set specific goals and KPIs for which we are accountable. Internally, our chefs are well informed of the state of the agency. In turn, we have several systems in place to keep leadership well informed of employees’ experiences and wellbeing. Ambiguity creates unnecessary anxiety, so we disclose salary ranges for each level and execute consistent 360 reviews. Our chefs even have the opportunity to review our CEO, and this feedback is shared with the full agency. This culture has fostered an environment that feels like home. Just as the kitchen is the heart of the home, Media Kitchen has served as a gathering place for our employees for a good portion of their careers. Many of our senior staff have worked at the agency for nearly ten years, and we predict we will continue to be their home for the decades to come.
Typical Hourly Rate
We have a rate card with rates by level for custom-sized teams